Don't know if anyone has seen this or it's posted already and I'm an idiot but...
CHALLENGE: RIVALS MTV 10:00 PM [B]2371 1.4[/B]
WIN!
[url=http://tvbythenumbers.zap2it.com/2011/08/25/wednesday-cable-royal-pains-leads-night-challenge-rivals-necessary-roughness-more/101354/]via[/url]
[url=http://vevmo.com/vbimghost.php?do=displayimg&imgid=11523][img]http://vevmo.com/imagehosting/46724e56beb323c10.jpg[/img][/url]
So yeah, perhaps there is hope?
Yeah I'm VERY confident it will be renewed not to mention look what was on RemoteControl
[url=http://remotecontrol.mtv.com/2011/08/25/future-rivals-teams/]If There’s A ‘Rivals 2,’ Who Should Get A Crack At It? MTV Remote Control Blog[/url]
At this point I'm not sure if ratings have much sway in the matter but I am certainly happy we finally got that elusive 1.4! I would have thought that CT and Adam leaving might have hurt things but not at all. In fact, there wasn't even a Miz after show. You definitely can't judge episode ratings based off of internet buzz. I would have sworn last weeks would have had the 1.4.
[QUOTE=V1man;273725]For some of you this is a broken record... but here it is anyway, again.
The rating demographic that counts is 12-34, not 18-49.[/QUOTE]
Let's be honest though. How many of those in the 18-49 actually between 34-49? a majority of those viewers would still fall in the 12-34 demographic. I may be wrong. Please correct me if this doesn't make sense but the way I see it, I would assume that a majority of those views were between the age of 18-34 anyways so the 12-34 demo numbers wouldn't be too far off of the number posted. I have no knowledge in how ratings work so please let me know if I am way off-based with my reasoning.
Yea, I know that that is not the demographic but that is all we have to go on so that's the only basis we really have to judge the show's commercial success. I have been hoping for a 1.4 ever since we got that 1.2 for the first time so I am happy the show accomplished it. Weasn't sure it was going to happen. If I would have known the Cutthroat ratings before I started looking at these, I would have been sure a 1.4 wasn't going to happen.
[QUOTE=some guy;273729]Let's be honest though. How many of those in the 18-49 actually between 34-49? a majority of those viewers would still fall in the 12-34 demographic. I may be wrong. Please correct me if this doesn't make sense but the way I see it, I would assume that a majority of those views were between the age of 18-34 anyways so the 12-34 demo numbers wouldn't be too far off of the number posted. I have no knowledge in how ratings work so please let me know if I am way off-based with my reasoning.[/QUOTE]
What do you mean "let's be honest?" What the heck does that mean, that you want me to agree with you? Not happening. This is my business and I know it well. As the MTV press release today states, "The finale of MTV's "The Challenge: Rivals" delivered its best ratings in six seasons with a season-high [B]2.4 P12-34[/B] rating and[B] 2.4 million total viewers[/B], up 71% from last season's finale." [total viewers" is the full range, 12-54.]
There are several keys to look at for any show, the overall rating in the chosen advertising demographic (the audience you want), the rank against other shows in your day/time, the overall range (because you can pick up some out of demographic ad money), and the cost of the program vs ad revenue (profit margin).
I've been a cautious and quietly hopeful voice for renewal, because the numbers for this season have been strong in the prime demographic since week one, with only a small dip in the early episodes, so there have to have been a number of factors involved in withholding the decision to renew. Those unknown factors have kept me on edge. When I talked to the reported at yrd.com today, I was hoping she actually had someone inside feeding her info in June. She didn't. That left us with knowledge of two phone calls with BMP execs worried about renewal and one very soft inside cast rumor which I reported weeks ago that said there would be a fall challenge.
[url=http://www.thefutoncritic.com/ratings/2011/08/25/the-challenge-rivals-finale-delivers-its-highest-ratings-in-six-seasons-161515/20110825mtv03/]Ratings - "The Challenge: Rivals" Finale Delivers Its Highest Ratings in Six Seasons | TheFutonCritic.com[/url]
Don't know how legit this is but.
On the heels of "The Challenge: Rivals" huge finale, MTV has picked up a 22nd season of the show, which will debut in 2012. [LEFT][COLOR=#000000][I]
Read more: [URL="http://www.thefutoncritic.com/ratings/2011/08/25/the-challenge-rivals-finale-delivers-its-highest-ratings-in-six-seasons-161515/20110825mtv03/#ixzz1W5tVyWmy"]Ratings - "The Challenge: Rivals" Finale Delivers Its Highest Ratings in Six Seasons | TheFutonCritic.com[/URL] [URL="http://www.thefutoncritic.com/ratings/2011/08/25/the-challenge-rivals-finale-delivers-its-highest-ratings-in-six-seasons-161515/20110825mtv03/#ixzz1W5tVyWmy"][url]http://www.thefutoncritic.com/ratings/2011/08/25/the-challenge-rivals-finale-delivers-its-highest-ratings-in-six-seasons-161515/20110825mtv03/#ixzz1W5tVyWmy[/url][/URL][/I]
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[QUOTE=some guy;273729]Let's be honest though. How many of those in the 18-49 actually between 34-49? a majority of those viewers would still fall in the 12-34 demographic. I may be wrong. Please correct me if this doesn't make sense but the way I see it, I would assume that a majority of those views were between the age of 18-34 anyways so the 12-34 demo numbers wouldn't be too far off of the number posted. I have no knowledge in how ratings work so please let me know if I am way off-based with my reasoning.[/QUOTE]
In addition to V1man's points I don't think you understand the numbers behind demographic tv ratings at all. Here is a very basic explanation of Neilson ratings and what the published numbers roughly mean: [URL="http://tvbythenumbers.zap2it.com/demystifying-the-s/"]Numbers 101 - TV Ratings, Nielsen Ratings, Television Show Ratings | TVbytheNumbers[/URL]
And here are the current estimated for the published ratings:
[URL]http://tvbythenumbers.zap2it.com/2011/02/27/numbers-101-whats-a-tv-rating-and-who-is-it-dating/81215/[/URL]
Using these estimates the total number for p12-34 would be ~932 100 per Neilson point. Therefore, ~94.35% of the finale was watched by the target demographic for MTV. If the 18-49 rating is used then it appears that only ~77.65% of the finale viewers were within that demographic. That’s quite a dramatic shift would you not say? Nearly a quarter of the total viewers not being displayed by that demographic rating makes it very flawed at judging ratings (imo).
One must also take into account that there are far more numbers and breakdowns plus analysis that are not publically released. Individuals go to university and/or college to properly understand and/or design commercials and advertising strategies. It’s what television companies and stations are built upon. Good marketing is essential to any modern companies’ survival and profitability and a huge part of that is product placement. It’s why you will never or rarely see life insurance commercials during MTV’s commercial breaks and instead watch a ton of Neutrogena commercials and final destiny 5f trailers (btw not claiming to have a great understanding of advertising just using logic and common sense as a basis). This is why myself and others looked for the 12-34 ratings in the last few days to try and get a more accurate picture of the renewal situation before the finale.
[QUOTE=Calinks;273806][url=http://www.thefutoncritic.com/ratings/2011/08/25/the-challenge-rivals-finale-delivers-its-highest-ratings-in-six-seasons-161515/20110825mtv03/]Ratings - "The Challenge: Rivals" Finale Delivers Its Highest Ratings in Six Seasons | TheFutonCritic.com[/url]
Don't know how legit this is but.
On the heels of "The Challenge: Rivals" huge finale, MTV has picked up a 22nd season of the show, which will debut in 2012. [LEFT][COLOR=#000000][I]
Read more: [URL="http://www.thefutoncritic.com/ratings/2011/08/25/the-challenge-rivals-finale-delivers-its-highest-ratings-in-six-seasons-161515/20110825mtv03/#ixzz1W5tVyWmy"]Ratings - "The Challenge: Rivals" Finale Delivers Its Highest Ratings in Six Seasons | TheFutonCritic.com[/URL] [URL="http://www.thefutoncritic.com/ratings/2011/08/25/the-challenge-rivals-finale-delivers-its-highest-ratings-in-six-seasons-161515/20110825mtv03/#ixzz1W5tVyWmy"][url]http://www.thefutoncritic.com/ratings/2011/08/25/the-challenge-rivals-finale-delivers-its-highest-ratings-in-six-seasons-161515/20110825mtv03/#ixzz1W5tVyWmy[/url][/URL][/I]
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100% legit. You may have missed the new thread created earlier tonight announcing a one season pickup of the challenge.
I sure did! Great news, makes me very happy! Unfortunately it looks like we will be going through the same thing next year if it's only a one show renewal but I don't mind. Just happy to get another run!
[QUOTE=V1man;273784]What do you mean "let's be honest?" What the heck does that mean, that you want me to agree with you? Not happening. This is my business and I know it well. As the MTV press release today states, "The finale of MTV's "The Challenge: Rivals" delivered its best ratings in six seasons with a season-high [B]2.4 P12-34[/B] rating and[B] 2.4 million total viewers[/B], up 71% from last season's finale." [total viewers" is the full range, 12-54.]
[/QUOTE]
I understand that the 12-34 is the prime demographic. However we only had 18-49 numbers earlier. You said that those numbers aren't the numbers MTV will be looking at when it comes to renewal. That part, I understand. But what I was trying to say when I said "let's be honest" is that is there really a huge amount of people in the 18-49 demo that are between the ages of 34-49? I highly doubt that people in that age group had a huge impact on the overall 18-49 rating. Therefore I was saying that majority of those people in that demographic could technically fall in the P12-34 demographic. Am I right about this or am I wrong?
Like I said, I don't have ANY experience with interpreting ratings and I'm not trying to tell you that I'm right and you should agree with me. This was simply just my curiosity about trying to understand how these numbers work.
[QUOTE=some guy;273992]I understand that the 12-34 is the prime demographic. However we only had 18-49 numbers earlier. You said that those numbers aren't the numbers MTV will be looking at when it comes to renewal. That part, I understand. But what I was trying to say when I said "let's be honest" is that is there really a huge amount of people in the 18-49 demo that [B]are between the ages of 34-49[/B]? I highly doubt that people in that age group had a huge impact on the overall 18-49 rating. Therefore I was saying that majority of those people in that demographic could technically fall in the P12-34 demographic. Am I right about this or am I wrong?
Like I said, I don't have ANY experience with interpreting ratings and I'm not trying to tell you that I'm right and you should agree with me. This was simply just my curiosity about trying to understand how these numbers work.[/QUOTE]
Yes there are. Check my post a few before this one (was meant for you but originally quoted the wrong poster). Of the estimated 131,490,000 adults 18-49 that live in the United States in a household with a television approximately 68.66 Million are 18-34. This is only ~52% of that measured demographic
I already showed in a previous post that ~94.35% of the audience was 12-34. Thus, it can be seen that the inclusion of the 35-49 adults vastly lowers rival's 18-49 rating.
While you are right that the 18-49 rating contains the majority of the 12-34 demographic it is not measuring the 24.55 Million 12-17 teens. That's ~26.33% of MTV's targeted demographic (which may be more valued than the upper end of their demographic range. It is imo). Needless to say it’s a fairly significant chunk of their audience. Without measuring these individuals the validity of using the 18-49 rating to judge rival’s success is severely damaged.
[QUOTE=Calinks;273984]I sure did! Great news, makes me very happy! Unfortunately it looks like we will be going through the same thing next year if it's only a one show renewal but I don't mind. Just happy to get another run![/QUOTE]
It may be that the 71% increase in the ratings over the previous challenge, which had helped solidify the potential for an end decision to be made, allowed MTV and BMP to have serious discussions about what worked on Rivals and how the design and editing of the next challenge would have to focus on retaining that audience increase. That is a good thing, if they get it right.
Maybe it would be useful in a new thread to have our own discussion about what went right and wrong from our perspectives as viewers, well actually your perspectives since I'm not in the prime demographic -- or any demographic for that matter.
[QUOTE=V1man;274025]It may be that the 71% increase in the ratings over the previous challenge, which had helped solidify the potential for an end decision to be made, allowed MTV and BMP to have serious discussions about what worked on Rivals and how the design and editing of the next challenge would have to focus on retaining that audience increase. That is a good thing, if they get it right.
[B]Maybe it would be useful in a new thread to have our own discussion about what went right and wrong from our perspectives as viewers, well actually your perspectives since I'm not in the prime demographic -- or any demographic for that matter[/B].[/QUOTE]
Didn't we have a thread that was called "what can be done to Improve the challenges?" Perhaps we could do what you said there.
The reunion did a 0.8 18-49. Jacked up that reunion was comparable to a Cutthroat in ratings. Especially because I thought Cutthroat was a pretty good season.
[QUOTE=Calinks;275617]The reunion did a 0.8 18-49. Jacked up that reunion was comparable to a Cutthroat in ratings. Especially because I thought Cutthroat was a pretty good season.[/QUOTE]
Cutthroat's reunion also immediately followed the final, while this reunion wasn't even promoted unless you saw a random commercial for it.
[QUOTE=Nightwolf;275627]Cutthroat's reunion also immediately followed the final, while this reunion wasn't even promoted unless you saw a random commercial for it.[/QUOTE]
Yeah i didn't even see a commercial at all for this reunion, so I think the amount of viewers is very good.
[QUOTE=Calinks;275658]I wonder why the fans hated Cutthroat so much. Because there was no Kenny, Evan, or Wes?[/QUOTE]
Cutthroat to my understand had little to no promotion. It seemed like people did enjoy it, it just wasn't on a mass scale. In terms of the show itself, there was a lot of questionable editing that I noticed, mostly from seeing almost all of the past seasons, and some people may not have liked that all of these new people were taking over, when they seemed to be the more unpopular of the bunch.
[QUOTE=Calinks;275658]I wonder why the fans hated Cutthroat so much. [B]Because there was no Kenny, Evan, or Wes[/B]?[/QUOTE]
Actually that would be one of the good things about that season.
MTV's Challenge Rivals "something" show was down 0.1 points from last week's reunion show to a 0.7 adults 18-49 rating.
CHLNGE RIVAL SHLDVE SHOWN MTV 10:00 PM 1.137 0.7
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Not bad...those specials usually don't rate rather well.
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